Just curious but----

[gary13136]

is LTROI not as popular in Scandinavia as it seems to be in other parts of the world? I think I read elsewhere on the forum that this is the case. The movie continues to win awards, but apart from the Guldbagge Award in Sweden, it seems to elicit a yawn from Scandinavia. Or has it won other awards there that aren't generally known? Would anyone know what that part of the world thinks of the movie? Also, does anyone know if Sweden could have submitted LTROI for the Oscar, instead of the movie it did submit? I know there was mention of certain requirements, but are those requirements so rigid that they could not possibly be circumvented?

[TΛPETRVE]

I think the point is that LTROI was never intended to be "important". It basically started off as "just another film" made for not a specific target audience but for all kind of people, similar to certain TV productions, and as such it was received. Seriously, without the vampire part of the story, LTROI might have never been really taken notice of even outside of Scandinavia, and eventually passed over to the staunch wannabe-arthouse communty as "Here's another Danish or Swedish or whatever coming-of-age tale, you might probably like it" - which would have been a real shame.

Really, it's sad that nowadays there's nothing like a "general public" aucience anymore. Every film made, even the Disney animated, seem to be made for and/or marketed toward a marked-out target audience. Films for "just everybody" are mostly dead. Or they suck. Or they are not appreciated for what they are. See our beloved LTROI. This is not a fucking arthouse flick, but nobody seems to get it.

[DMt.]

And Let Me In will be really big, and everyone will love it, and we'll have to kill them all to show them the error of their ways?

[TΛPETRVE]

It might even suffer the same fate, being labeled as something "neither fish nor fowl". I can see it coming.

[DMt.]

Man, if a piece of work I did moved people 10% of what this has already done, I'd die happy.

[TΛPETRVE]

How can you bring up such judgement on yourself when you probably never tried to reach and move an according amount of people ...?

[gattoparde59]

Every film made, even the Disney animated, seem to be made for and/or marketed toward a marked-out target audience.

Reading some other posts that was what I was thinking. Everything in the USA at least is marketing driven, most especially media. Marketing people seem to want an audience that is as canned and predictable as the products they are trying to sell. They are also pretty stingy about investing in product. You have to move so many units, or you really don't exist as far as major media is concerned. With Let Me In I am left wondering what the "target audience" will be. Maybe youngish people, slightly outside the bell curve? More "fantasy", rather than "horror"?

[Wolfchild]

With Let Me In I am left wondering what the "target audience" will be. Maybe youngish people, slightly outside the bell curve? More "fantasy", rather than "horror"?

I have been getting the sense that for Let Me In, Matt Reeves is really in charge of the content. He may have only limited control over how the film is marketed, but the film itself is his to make. I suppose that we'll know for sure whether or not this is true if we hear any talk of test screenings and subsequent re-writes/re-cuts.

[TΛPETRVE]

Guillermo del Toro's Pan's Labyrinth suffered the same problems. It was marketed as a fantasy flick and that was what people expected - and got sorely disappointed.

[decltype]

[Pan's Labyrinth] was marketed as a fantasy flick and that was what people expected - and got sorely disappointed.

They did? I don't know anyone who didn't like that film.